Sito web Dolce&Gabbana
Social Media Strategist
The Role Will Involve These Activities:
- Develop and implementing social media strategy to support and improve online presence and the digital marketing efforts, accordingly to the Corporate Social Media Strategy
- Starting from the social media strategy and in view of a multi-channel digital approach, propose and develop best in class digital activations having in mind the brand positioning and values and working closely with internal teams
- Conducting research and identifying digital trends and tools that could powerfully support the business through innovation and customers’ engagement
- Stay up to date with the latest social media best practices and technologies
- Solving challenges with digital solutions, through strategic thinking, creative, innovative and data-driven approach
- Identify agencies and manage the projects, including negotiation, briefing, day-to-day tracking with timings and costs control
- Define the most important social media KPIs
- Analyze activations’ performances data and delivery key reporting and insights to inform future go-forward recommendations
Skills Requested:
- Bachelor in Marketing, Communication or similar
- 5 years of Digital experience in a luxury or fashion environment
- Excellent knowledge of Instagram, Facebook, Twitter, YouTube and all other social media best practices
- Good knowledge of digital marketing and digital media trends, tools and applications
- Fluent in English (written and verbal)
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PERCORSO FORMATIVO CONSIGLIATO
To apply for this job please visit career2.successfactors.eu.
