Social Media Strategist – Milano – Dolce&Gabbana

Social Media Strategist

The Role Will Involve These Activities:

• Develop and implementing social media strategy to support and improve online presence and the digital marketing efforts, accordingly to the Corporate Social Media Strategy
• Starting from the social media strategy and in view of a multi-channel digital approach, propose and develop best in class digital activations having in mind the brand positioning and values and working closely with internal teams
• Conducting research and identifying digital trends and tools that could powerfully support the business through innovation and customers’ engagement
• Stay up to date with the latest social media best practices and technologies
• Solving challenges with digital solutions, through strategic thinking, creative, innovative and data-driven approach
• Identify agencies and manage the projects, including negotiation, briefing, day-to-day tracking with timings and costs control
• Define the most important social media KPIs
• Analyze activations’ performances data and delivery key reporting and insights to inform future go-forward recommendations

Skills Requested:

• Bachelor in Marketing, Communication or similar
• 5 years of Digital experience in a luxury or fashion environment
• Excellent knowledge of Instagram, Facebook, Twitter, YouTube and all other social media best practices
• Good knowledge of digital marketing and digital media trends, tools and applications
• Fluent in English (written and verbal)

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PERCORSO FORMATIVO CONSIGLIATO

Corso Social Media Specialist