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  • Full Time
  • Milano

Sito web Electrolux

 

Digital Marketing Specialist

 

Electrolux Appliances Italia spa, based in Milan, is looking for a Digital Marketing Specialist who will develop content, owning campaigns and immersing herself/himself in our business.

Bring our brand to life wherever and whenever people seek out taste, care and wellbeing.

As part of an energising, supportive, expert and global marketing team, you will develop and evolve our presence on site and in e Commerce. You will ask how we can keep improving our brand expression. How we can know our customers better? Where can we meet our customers when they want to engage with us? 

 

KEY RESPONSIBILITIES: 

•To update and Create Contents for the Group Brand websites;
•To manage Facebook and Instagram Activities (Editorial Plan and Campaigns);
•To oversee digital creative development for a variety of elements; including BTL and ATL contents campaign landing pages, digital displays, video and other assets;
•To coordinate Digital partner agencies;
•To manage Digital projects, improving UX and features of websites respecting timing, goals and budget;
•To support in Digital marketing campaigns planning to improve both brand awareness and performance KPIs: SEA Campaigns, Retargeting / Programmatic, Email marketing, Mobile marketing, Display advertising, Affiliation programs, E-commerce;
•To support in Digital Marketing and Communication Strategy definition;
•To create reports and analysis of all the Activities.

 

 

WHO YOU ARE: 

•Curious – You want to know everything about everything;
Well organized – you have an analytical mind set and you are detailed oriented;
•Creative – You look at everything from every angle, distilling the core message and putting it together in a way that excites and delights;
•Collaborative – You ask and you listen, you take ideas on board and work with your team, taking everyone in the same direction;
•Adaptable – With a number of projects running simultaneously, flexibility and agility are essential;
•Agile – Both flexible and open minded, you work efficiently and proactively to deliver results.

 

EDUCATION & EXPERIENCE: 

•Bachelor/Master degree in Marketing/Digital Marketing; 
•Experience in Digital Marketing – min. 1 years;
•PC skills for Word, PowerPoint, Excel, preferably Access;
•Fluent English is required, other languages will be an additional asset;
•Knowledge of CMS, and GA 360.

 

WHY ELECTROLUX?

•Great atmosphere;
•Interesting job and challenging task;
•Really international environment and work in multicultural team;
•Opportunity to use foreign languages at work;
•Work in a friendly environment in Swedish organizational culture;
•Opportunities for raising professional qualifications and knowledge exchange;

 

 

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To apply for this job please visit career.electroluxgroup.com.