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Ron Black

15 Main St  l  White Plains, NY 10605  l  Phone: 914-553-5321  l  ron.p.black76@gmail.com

l  Nationally award-winning marcom professional with 14 years of experience leading corporate marketing and internal communications for multimillion-dollar companies across diverse industries.

l  Respected leader of creative teams, multimedia divisions and corporate communications departments. Conceptualize and orchestrate marketing campaigns that effectively reinforce and build brand images.

l  Expert in the technical, conceptual and content development of sales-driving collateral. Proven ability to drive record-high marketing campaign response-rates and execute successful product launches.

Skills
l  Marketing Strategies & Campaigns

l  Corporate Communications

l  Creative Team Leadership

l  Product Positioning & Branding

l  Web & Print Content Development
l  Focus Group & Market Research

l  Development of Training Materials

l  Sales Collateral & Support

l  Public & Media Relations

l  New Product Launch
Recent Awards
Award of Excellence for Outstanding Advertising (ABC “Road Warrior” campaign), 2008

Gold Award for Outstanding Advertising (ABC “Open Road” direct mail campaign), 2008

Award of Excellence for Outstanding Advertising (ABC  “Automotive Drive” campaign), 2006

Action Award for Outstanding Advertising (ABC “Hit the High Road” campaign), 2005
Professional Experience
ABC – New York, NY

Multimillion-dollar company selling automotive supplies and parts

Marketing Communications Manager, 5/2003 to Present

Manage corporate marketing and communications functions, overseeing a $2.3M budget and 8-member team. Direct brand management, PR, media relations, corporate positioning, product launches, advertising, sales collateral and tradeshow marketing.

Selected Accomplishments

  • Aggiornato 1 anno fa

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